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White Hat (wít hât) n. A benevolent hacker who identifies a security weakness or bug in a computer system or network, but instead of taking malicious advantage of it, fixes the problem before it can be taken advantage of by others.


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Palm Harbor Shop Battles Bugs and Worms

White Hat Info Tech expands into consumer PC market

PALM HARBOR, FL - Combating computer infestations is nothing new to White Hat Info Tech Corporation. White Hat has been tenaciously eradicating viruses, worms and bugs from business computer networks since 2004. Now, they are opening their doors to the public.

White Hat announced the grand opening of a new computer store and service center in the Sweetbay Plaza at the corner of C.R. 1 and Tampa Road in Palm Harbor.

White Hat’s highly-experienced technicians provide full service desktop and notebook PC repair, including data recovery and virus, worm and spyware removal. They also sell new and professionally refurbished computer systems and peripherals at surprisingly low prices. Their full selection of high-end, late-model PCs and laptops include Windows XP computer systems starting at under $200.

According to Adrian Wyllie, President of White Hat, nearly half the computers they see have some type of infection. “Malicious software, spyware and viruses have become much more pervasive and much more dangerous. Viruses are no longer created by college kids playing pranks – they are being used by organized criminals to steal your identity or launch attacks on other computers.”

Every computer user’s worst fear is losing all their data in a complete crash. White Hat claims to be able to salvage data in about 80% of computer system failures. Senior technician John Hillman said, “People have told me, ‘I don’t care about the computer, just save my pictures.’ We really go the extra mile to recover our customers’ data as a first priority. Once the data is safe, then we fix the root cause of the problem.”

“We’ve had so many situations where a customer has come to us with a failed hard drive full of irreplaceable family pictures or documents. The warehouse computer stores will just wipe the drive clean and start over – destroying any chance of salvaging the data. That’s just wrong.” said Wyllie.

And although they don’t promote it, White Hat seems to be a “green” company, as well. In addition to selling recycled computers, they can securely erase the data from your old PC and dispose of it in an environmentally-safe manner.

Wyllie tells people, “We are professionals, not geeks. We’ve got a few gray hairs, we remember rabbit ears and 8-track players, and we’ve seen just about every computer problem known to man.”



White Hat Acquires TampaBayStart.com

Acquisition gives White Hat a major edge in web site marketing game

PALM HARBOR, Fla. - White Hat Info Tech Corporation announced that it has acquired TampaBayStart.com, a popular and respected local Internet portal. The acquisition of TampaBayStart.com will provide White Hat with a proven vehicle for marketing its clients’ web sites online, and will broaden the company’s scope of web-based services.

A privately held Internet portal company started in 1998, TampaBayStart.com provides local news, weather, and information to the greater Tampa Bay area. The site receives approximately 8-million hits per year, from roughly 500,000 visitors, and is a major competitor in the Tampa web portal market.

The move gives White Hat a decided advantage in the field of website marketing by adding an inexpensive, but highly effective marketing tool to the arsenal of services they can offer their small business clients. Because of the exceptional ranking it enjoys with major search engines, such as Google and MSN, a link from TampaBayStart.com can quickly and dramatically boost a company’s web site traffic and search engine placement. “It was a perfect fit for White Hat because our target market is local small business owners, which syncs very nicely with TampaBayStart.com’s demographics,” said Adrian Wyllie, President of White Hat Info Tech. “It gives us an opportunity to reach more potential clients, while at the same time provides us with another great tool for driving high-quality traffic to our clients’ websites.”

The company has no plans to change the site’s philosophy, which is to provide premium news-based content in virtual real-time. “We like TampaBayStart.com exactly the way it is, and we don’t want to make any substantial changes,” said Wyllie. “If anything, we plan to devote even more resources to creating and updating the fast moving content.”



White Hat Info Tech Corp. | 1338 Tampa Road | Palm Harbor, Florida 34683 | Tel: 727-786-1999 | awyllie@white-hat.us
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